Tagged: Blog

App-o-calypse – The app bubble

Technology companies are cropping up everywhere. Initially there were a few of these & now you see one starting up almost every day. Millions and even billions of dollars are being poured into these...

Top reasons to quit your job

Love your current job? Feel so satisfied that leaving would be like committing a sin? Wonder why all those people who hop across jobs do it? Then you have come to the right place!...

Do you really need an office?

Sometime in the early 90s, the concept of paperless office evolved. Since computerisation was rampant, all the information could be stored on computers without the need to take printouts or with the need to...

Business Lifecycle Stages

It is a known fact that businesses are dynamic. They change each day and do not stay the same over a period of time. This means that startups grow up, reach maturity & decline....

Facebook strategy for your business!

Facebook is an online platform for connecting, engaging & interacting with various audiences. When businesses use it for online marketing, their campaigns need to incorporate the same fundamental principles underlying traditional marketing, but adapted...

Think you have 4G? Think again!

Not too long ago, wireless operators around the world started offering “4G” services in selective geographies. AT&T & Verizon wireless were amongst the leading operators to offer these services which could be used through...

Importance of Content in Social Media

We recently took up a social media contract for a company who had burnt their fingers by attempting social media on their own. Their initial strategy; as must be for most companies who attempt...